Firm at a glance
New Heritage Capital is a platform private equity firm headquartered in Boston, MA, per its own website [S1].
What they buy
New Heritage Capital’s portfolio reflects a diversified approach across service-oriented and manufacturing businesses. The firm’s publicly disclosed holdings span healthcare services, staffing, precision manufacturing, education, food services and production, corporate gifting, medical devices, nutraceuticals, and industrial services [S2]. This pattern suggests the firm targets established middle-market platforms across multiple sectors rather than concentrating in a single vertical.
Portfolio
Healthcare and Medical
AMFM Healthcare (healthcare services) and Rhythmlink (medical devices) represent the firm’s presence in healthcare [S2].
Staffing and Business Services
DeWinter Group operates in staffing services, while FMS Solutions provides business services [S2].
Manufacturing and Industrial
EPTAM Precision (manufacturing) and JA Moody (industrial services) comprise the firm’s industrial holdings [S2].
Food and Consumer
Continental Services (food services), Revela Foods (food manufacturing), Icelandirect (nutraceuticals), and Brilliant Gifts (corporate gifting) round out the consumer-facing portfolio [S2].
Education
Carnegie operates in education services [S2].
Recent activity (last 24 months)
* **September 2024**: Acquired Brilliant, a corporate gifting company [S3]
* **November 2024**: Exited Continental Services to Morgan Street Holdings [S4]
* **December 2024**: Acquired JA Moody, an industrial services provider [S5]
* **April 2026**: Exited Stratus [S1]
How this firm fits a seller
New Heritage Capital appears suited for owner-operators seeking a buyer with demonstrated sector flexibility and active portfolio management. The firm’s recent transaction history shows both acquisition and exit activity within a 24-month window, suggesting an active investment cycle [S3, S4, S5, S1]. Sellers in healthcare services, staffing, precision manufacturing, food production, or industrial services may find alignment with the firm’s existing portfolio footprint. The firm’s willingness to operate across multiple verticals may appeal to businesses that do not fit neatly into sector-specialist funds.
Sources
[S1] https://newheritagecapital.com (as of 2026-04-28)
[S2] https://newheritagecapital.com/portfolio/ (as of 2026-04-28)
[S3] https://www.businesswire.com/news/home/20240919686115/en/Brilliant-Announces-Partnership-With-New-Heritage-Capital (as of 2024-09)
[S4] https://www.lw.com/en/news/2024/11/latham-watkins-advises-continental-services-in-sale-to-morgan-street-holdings (as of 2024-11)
[S5] https://pulse2.com/ja-moody-signs-partnership-with-pe-firm-new-heritage-capital/ (as of 2024-12)
Frequently asked questions
Does New Heritage Capital buy healthcare services businesses?
Yes, the firm has invested in healthcare services through AMFM Healthcare and medical devices through Rhythmlink, per its portfolio page [S2]. These holdings demonstrate the firm’s willingness to back healthcare-related platforms.
What companies has New Heritage Capital acquired recently?
New Heritage Capital acquired Brilliant, a corporate gifting business, in September 2024 [S3] and JA Moody, an industrial services provider, in December 2024 [S5]. The firm also exited Continental Services in November 2024 and Stratus in April 2026 [S4, S1].
Where is New Heritage Capital based and how big is the firm?
The firm is based in Boston, MA, with its office located there [S1]. Fund size and assets under management were not publicly disclosed in available sources as of April 2026.
Is New Heritage Capital still actively acquiring?
Yes, the firm completed its most recent disclosed acquisition in December 2024 with JA Moody [S5] and executed an exit in April 2026 [S1], indicating ongoing investment activity within the past 24 months.
This profile is maintained by CT Acquisitions as an independent third-party reference. CT Acquisitions is not affiliated with, endorsed by, or a representative of the firm profiled. All facts sourced from publicly available materials as of the dates cited.